Palm, Inc.

NYC Outdoor: Micro-Site and Palm OS Apps

Palm Inc. wanted the public to know that a Palm device was much more than an address book and appointment calendar. Posters were housed in special bus shelters in New York City that had built-in beaming technology, and four different custom Palm OS apps related to each poster were created and automatically beamed to any nearby Palm device. The apps were also available to download online through this special microsite that repeats the headlines of the outdoor campaign and also has a menu of other Palm OS apps available. Click through to see screenshots of the four apps.

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Jump to the print section to view the outdoor ads. 

Click the four icons at the top of the design to view the different pages of this flash-based website. If you don't have flash and see a blank window, click here to see a static image of the home page.